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Changing The Game

Posted Tuesday, October 21, 2008 5:25 PM by stevecla01
Changing the Game: How Video Games are Transforming the Future of Business is a book written by an MIT Sloan School of Management and a Microsoft XBOX Games Portfolio Manager. I got word of it from a colleague this week and though I’ve yet to read the Read More...
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Does Economic Downturn = Advertising downturn?

Posted Tuesday, October 07, 2008 2:54 PM by stevecla01
That’s the question explores in this well written Are We Sure About Pending Collapse of Ad-Supported Internet? and it’s a thought  provoking read. The suggestion is that forward thinking companies will maintain ad-spending despite turbulent economics Read More...
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Is Advertising Really Like This?

Posted Friday, August 08, 2008 5:12 PM by stevecla01
Hat tip to my man John Caswell Read More...
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Online Advertising Business 101

Posted Monday, July 28, 2008 1:57 PM by stevecla01
  [kudos to UrbanTextures for the image] Microsoft has stated it’s ambitions to be a big player in the world of online advertising and in my quest to stay abreast of all things new and technical I’ve tried to keep up to speed with this business. Read More...
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Microsoft Is Hiring

Posted Thursday, June 19, 2008 10:58 PM by stevecla01
digg_url = "http://blogs.msdn.com/stevecla01/archive/2008/06/19/microsoft-is-hiring.aspx";digg_title = "Microsoft Is Hiring";digg_bgcolor = "#FFFFFF";digg_skin = "normal"; digg_url = undefined;digg_title = undefined;digg_bgcolor = undefined;digg_skin Read More...
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Inspiration?

Posted Monday, June 09, 2008 11:32 AM by stevecla01
digg_url = "http://blogs.msdn.com/stevecla01/archive/2008/06/09/inspiration.aspx";digg_title = "Inspiration?";digg_bgcolor = "#FFFFFF";digg_skin = "normal"; digg_url = undefined;digg_title = undefined;digg_bgcolor = undefined;digg_skin = undefined; Video: Read More...
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Inspiration Anyone?

Posted Monday, June 02, 2008 11:22 AM by stevecla01
digg_url = 'http://blogs.msdn.com/stevecla01/archive/2008/06/02/inspiration-anyone.aspx'; Inspiration, anyone? by geertdesager Can’t wait….hat tip to Kris Read More...
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From MDAS to Microsoft Advertising

Posted Tuesday, May 20, 2008 11:12 PM by stevecla01
digg_url = 'http://blogs.msdn.com/stevecla01/archive/2008/05/20/from-mdas-to-microsoft-advertising.aspx'; Goodbye Microsoft Digital Advertising Solutions and hello Microsoft Advertising . If I’m honest I never understood some of our advertising products Read More...
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